Why BT Mobile, Why Now?

Customers no longer think of connectivity as separate services. They want reliability from a provider they trust and better value without compromising on performance. In a market where tariffs can feel overly complex, there is a clear opportunity to offer something simpler: easy-to-understand mobile plans built around the needs of BT broadband customers.

They want:

• Reliable home and mobile connectivity
• Simple, transparent mobile tariffs
• Help choosing the right plan
• Easier service management and control
• Confidence in service and support
• Better value from a provider they trust

These new BT Mobile plans are designed to meet those needs.

BT Mobile brings those benefits together in a more joined-up experience, with better value and greater simplicity for BT customers.

Great Value, Built Around Customer Needs

Great value sits at the heart of the new BT Mobile plans.

By bringing mobile and broadband together, we can offer real value without added complexity. Plans start from just £9 per month for 10GB of data when bundled with BT broadband, making it easier for households to stay connected for less.

The new tariff structure is deliberately straightforward: four clear data plans, flexible 30-day terms, and benefits included as standard, so customers can more easily choose the option that is right for them.

Value does not mean compromise. All BT Mobile plans include:

• EU roaming included as standard, so customers can stay connected while travelling
• Spam Protect, helping block scam and nuisance calls before they reach you
• Flexible terms, with 30-day rolling contracts so customers can scale data up or down as their needs change

Customers can choose from four clear data options – 10GB, 15GB, 30GB or 75GB – making it easier to find the right plan.

This is about delivering everyday value through simple, transparent tariffs.

BT Mobile Plans with Security in Mind

BT Mobile plans are also built on the security leadership we offer our customers.

At BT, we employ thousands of security experts and deploy network-level protections every second to help safeguard our network and customers from cyber threats.BT Mobile customers benefit from network-level blocks on spoof and suspicious numbers, alongside Scam Protect for added security.

UK’s most reliable mobile network

BT Mobile plans provide access to the UK’s most reliable mobile network, covering more than 99% of the population and over 90% of the UK’s geography. Customers also benefit from award-winning 5G in more places, supporting a faster, more dependable experience.

Trust is central to the BT brand, and it underpins everything we are delivering with BT Mobile – from tariff design to the quality, security and support behind it.

Customers can expect:

• Reliable performance built on proven infrastructure
• Strong coverage where it matters most
• A service experience grounded in transparency

Reliability is not just about connection. It is about knowing your service will be there when you need it, whether at home, at work or on the move.

Strengthening BT for the Future

BT Mobile is a key step in strengthening the BT proposition for the future and sharpening how we serve loyal broadband customers.

By bringing mobile and broadband closer together, we are:

• Deepening relationships with customers through a broader connectivity offer
• Offering better value through integrated broadband and mobile services

This reflects a clear focus on what BT has long stood for: dependable connectivity, trusted service and products that meet customer needs in a more converged market.

What This Means for Customers

For customers, the message is clear:

BT Mobile is back – simpler, more affordable and built around customer needs.

Whether you are already with BT or considering making the switch, BT Mobile offers:

• A simpler way to stay connected
• Better value when combined with broadband
• A service you can trust

It is about making life easier and ensuring that staying connected does not come at a premium.

That’s what we mean when we say BT is Behind Brilliant Things. This is just the beginning of our investment in the BT brand, and in the products and services that showcase our network, with more exciting launches planned for customers over time.

Get Started Today

To explore the new plans, see how much you could save by bundling, and get started, visit: https://www.bt.com/mobile