BT TV - Simply Brilliant: Making it easier to watch the TV, sports and movies you love
Matt Hughes, Marketing and Commercial Director, Consumer, BT
TV has never offered more. More shows. More sport. More films. More ways to watch.
But more choice also means more searching, more switching and more time spent finding something to watch. Industry research suggests Brits spend around 182 hours a year searching for something to watch. More than 70% of UK households now have at least one subscription streaming service, while viewing of YouTube on TV sets has doubled since 2022. Brilliant content is everywhere - but the experience has become fragmented across apps and platforms.
At BT, we think technology should remove hassle, not add to it. That's why we've launched BT TV, available to customers from today and completing our connected offering across broadband, TV and mobile.
BT TV brings together premium entertainment, live TV, and sport in one seamless experience. Its standout difference is simple: customers get a brilliant choice of content and the ability to record, so they can watch what they want, when and how they want.
Powered by the UK’s best broadband, it’s built to be reliable, intuitive and effortless - helping customers spend less time searching and more time watching.
One place for all your favourite TV
BT TV puts brilliant entertainment at your fingertips.
From edge-of-your-seat sport and award-winning drama to blockbuster films, family favourites and box-set binges, it brings the content people love together - without the constant app-hopping.
Customers can access NOW including Sky Sports & Sky Cinema channels alongside a choice of two entertainment packages; NOW Entertainment offers award winning Sky Originals, exclusive US shows and the biggest returning hit series from HBO or NOW Entertainment & HBO Max which includes all the above plus every series from HBO Max.
Across the range of packages, customers can also enjoy all TNT Sports channels plus TNT Sports on HBO Max, and Netflix. BT Broadband customers with BT TV can enjoy Apple TV on us for three months, with access to acclaimed Apple Originals, blockbuster films, hit dramas, comedies and family favourites.
For a full list of the packages and pricing visit BT TV and Broadband Packages
And because what we want to watch changes, packages can change too. Customers can switch month to month - perfect for a big sporting summer, a must-see new series or simply a change of mood at home.
A unified search experience spans live TV, catch-up and streaming services, while Watch List allows customers to save favourite shows and films ready for when they're next in front of the screen.
A viewing experience built around you
Television has changed - and viewers rightly expect more control over what they watch, when they watch it and how they access it.
That is why BT TV offers two distinct viewing experiences, designed around different customer needs.
The BT TV Box Pro combines streaming with the freedom to pause and rewind live TV and record more than 600 hours of content.
The BT TV Box Edge offers a straightforward streaming experience, bringing live TV and streaming services together in a single, easy-to-use device.
And because TV preferences rarely stop at one screen, customers can add another BT TV box for multi-room viewing.
Big entertainment. No fuss
As apps, subscriptions and viewing choices multiply, customers do not need more complexity. They need a simpler way to get to the entertainment they love.
That is exactly what BT TV is designed to deliver: premium entertainment, live TV and sport in one seamless experience, with the flexibility to choose the content and the viewing experience that fits each household.
The launch marks an important milestone for BT, bringing Broadband, Mobile and TV together under one trusted consumer brand. It builds on BT’s ambition to deliver more for customers, from the UK’s best broadband that helps protect against scams and online threats, to flexible 30-day Mobile plans and entertainment through the new BT TV experience.